Thursday, August 13, 2015

About us page

What to include on your About Us page? How to write a great About Us page? Your About Us page is one of the most important pages on your website, and it needs to be well crafted. As users discover your bran they need to distinguish what sets you apart and. See all full list on impactbnd.


It showcases the background of your company, and takes your customer on the journey that has led to your business.

Plus, it builds brand trust and loyalty,. Your company’s About Us page is another opportunity to tell a story that will help you stick in your customer’s minds. And as Blue Acorn’s study proves, it’s also an opportunity for a sale. But your About Us page doesn’t have to be something you dread. Instea craft a page that you’re proud of and that helps communicate exactly who you are and what you represent to your customers.


An About Us page helps your company make a good first impression, and is critical for building customer trust and loyalty. Look at the flow, whether that is having sub-pages within your “About” section, or simply scrolling through. This is the most basic.


Most of all, keep it in line with your brand.

Reward visitors for their efforts by showcasing an engaging, insightful page. Make sure that any claims you make, the information you divulge or the things you say in your About Us page are actually true. Examples of Great “About Us” Pages Your website serves several important purposes for your company — attracting customers, generating leads, and making sales, just to name a few.


And as your home on the Internet, it also needs to explain who you are to the world and why they should choose you over your competitors. It includes a detailed description covering all aspects of your business and you as entrepreneurs. The page has very good copy, all the information you need and even an explanatory video.


What started small, with a single discount store and the simple idea of selling more for less, has grown over the last years into the largest retailer in the world. Each week, nearly 2million customers and members visit our more than 12stores under banners in countries and eCommerce websites in countries. Massive Selection of Parts. What Your Company Stands For Because emotions play such a large role in the decision-making process , your about us page is the best place to share your brand’s values.


An About Us page is a collection of information on your Shopify store that focuses on the biggest selling points of your brand. It presents your unique selling position, tells a story, and is intended to make a lasting impression with customers who want to know more. The “about us” page features a 2. Since video appeals more to humans, this “about page” design is more likely to keep users on site and increase conversions. If readers love your content, they might even want to find a way to reciprocate.


The about us page is often a reflection of the purpose and personality of the business and its owners or top employees. Finally, the page can also incorporate contact or locational information. About us page is showing the company value and story.

These unique and successful About Us page examples will give you more design inspiration. People like to do business with people, by getting your about us page right, you can build a level of trust, and assurance with your visitors (potential customers) and portray to them exactly whom they would be dealing with. Your About Us page should greet readers with a headline that accomplishes the above definition. Your goal is for a prospect to arrive and think, “O.


I’m in the right place. They compare corporate content with third-party reviews to form a holistic opinion of a company before initiating business or applying for jobs. Create an awesome About Page for your Android App in minutes.


A passionate drive to exceed expectations. Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking.

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